Ring founder Jamie Siminoff says he still puts his email address on the box of every smart home device Ring sells, which he calls a way to get ground-truth data. He has just debuted Ring's first smart lock, which has a power dial to recharge it by hand if the battery dies and offers four ways to unlock: fingerprint, keypad, Ring app, or Alexa, with availability in early 2027. The launch comes as Apple unveiled its HomeView smart home hub, developed with LG Electronics, in a direct challenge to Ring and Google's Nest. Siminoff pitched Doorbot on Shark Tank in 2013, seeking $700,000 for 10%, but got no deal. Amazon bought Ring in 2018 for $1.15 billion; Siminoff left in 2023 and returned in early 2025 to lead its security products.
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