News · Yahoo Finance

The non-gamer CEO racing to save Microsoft’s Xbox

Asha Sharma, 38, was put in charge of Xbox by Microsoft CEO Satya Nadella in February, replacing Phil Spencer, despite having no prior video game experience. Xbox's finances are in shambles and its market share has fallen sharply from its peak, so Sharma has been blunt about the situation, cut thousands of staff, reorganized smaller studios and focused on the biggest franchises, including Blizzard Entertainment. The $21 billion business spans hardware, studios and thousands of titles, and observers question how committed Microsoft is to gaming and whether a sale or spinoff could follow. The article also recalls Microsoft's $69 billion acquisition of Activision Blizzard in 2023, which brought Call of Duty and World of Warcraft into the Xbox portfolio.

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MarketUS stocks
SectorInformation Technology
IndustrySystems Software
Market cap$4.0T
Close on 10/19/2026533.52
Change that session+0.84%
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