Apple shares are up 24% in 2026 and traded at $336.98 in afternoon trading, while Microsoft and Google moved in opposite directions in October. Apple will report Q4 FY2026 results, the first test for new CEO John Ternus, after Q3 revenue of $109.42 billion rose 16.4% year over year. The main near-term concern is rising memory chip costs, which analysts warn could squeeze iPhone margins, while bulls point to Greater China revenue of $18.82 billion in Q3 and Apple Intelligence's planned December launch there. The consensus price target is $332.39, while 24/7 Wall St.'s model puts its base-case one-year estimate at $400.49; analyst ratings are mixed, with 6 Strong Buy, 19 Buy, 13 Hold, 3 Sell and 3 Strong Sell. At a forward P/E of 38x, the market has little room for disappointment in the new CEO's first guidance.
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AAPLearningsvaluationartificial intelligence
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Related tickers and likely impact
AAPL
▲ Likely positiveApple Inc.
Relevance: low
| Market | US stocks |
|---|---|
| Sector | Information Technology |
| Industry | Technology Hardware, Storage & Peripherals |
| Market cap | $5.1T |
| Close on 10/30/2026 | 344.63 |
| Change that session | -1.23% |
Impact is scored by AI from the headline and may be wrong. It is not investment advice.
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