News about subscriptions

Walmart is bundling Walmart+ and Sam's Club Plus into one annual plan priced at $120 plus tax, available only yearly with no monthly option or trial. Purchased separately, Walmart+ costs $98 a year or $12.95 a month, and Sam's Club Plus costs $120 a year. The move comes as Walmart (WMT) reported its slowest US same-store sales growth since Q4 2020, at 2.6%, and seeks to win back share from rivals including Target (TGT), Amazon (AMZN), Costco (COST) and BJ's (BJ). Bank of America analyst Christopher Nardone said Walmart+ members spend about 4x more than non-members, and Deutsche Bank upgraded the stock to Buy. All employees will now receive both Walmart and Sam's Club memberships as a benefit.