News · Yahoo Finance

Walmart goes on offense to win the subscription space, offering new bundle for one price

Walmart is bundling Walmart+ and Sam's Club Plus into one annual plan priced at $120 plus tax, available only yearly with no monthly option or trial. Purchased separately, Walmart+ costs $98 a year or $12.95 a month, and Sam's Club Plus costs $120 a year. The move comes as Walmart (WMT) reported its slowest US same-store sales growth since Q4 2020, at 2.6%, and seeks to win back share from rivals including Target (TGT), Amazon (AMZN), Costco (COST) and BJ's (BJ). Bank of America analyst Christopher Nardone said Walmart+ members spend about 4x more than non-members, and Deutsche Bank upgraded the stock to Buy. All employees will now receive both Walmart and Sam's Club memberships as a benefit.

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MarketUS stocks
SectorConsumer Discretionary
IndustryBroadline Retail
Market cap$2.7T
Close on 10/19/2026262.45
Change that session+4.98%
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