24/7 Wall St. sets a 12-month price target of $398.25 for Apple, 15.77% above the October 21 close of $343.99, and rates the stock Buy with high confidence. The case rests on broad growth, as iPhone, Mac and Services all rose by double digits last quarter, with Services bringing in $30.7 billion (+12%) and Siri AI expected to drive upgrades and iCloud+ spending. Memory costs are the main risk: Cook called memory pricing 'a 100-year flood,' and September-quarter gross margin guidance is 47%-48%, while Siri AI's launch in the EU and China still needs regulatory work. The bull case reaches $452.19 and the bear case $337.78.
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Related tickers and likely impact
AAPL
• NeutralApple Inc.
Relevance: low
| Market | US stocks |
|---|---|
| Sector | Information Technology |
| Industry | Technology Hardware, Storage & Peripherals |
| Market cap | $5.1T |
| Close on 10/26/2026 | 343.91 |
| Change that session | -1.10% |
Impact is scored by AI from the headline and may be wrong. It is not investment advice.
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