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Amazon's anti-tokenmaxxing memo says engineers should be pickier about using AI

Amazon has issued AI usage guidelines for software engineers in a memo to staff, circulated internally in September and posted on its website on Tuesday. The company discourages 'tokenmaxxing', where developers use AI as much as possible with little regard for output, and says metrics such as token usage, AI tool adoption rates and code changes or reviews are 'deeply flawed' ways to measure AI use, potentially raising costs and complexity. It nonetheless says such data should be considered 'with care and judgment' alongside other data, and prefers measuring teams by long-term outcomes. Amazon also says work that does not benefit from current AI tools is 'a finding, not a failing.' Earlier, the company shut down an internal leaderboard in May after employees were found tokenmaxxing to climb the ranks, and says it has not set caps on token usage.

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MarketUS stocks
SectorConsumer Discretionary
IndustryBroadline Retail
Market cap$2.7T
Close on 10/26/2026249.01
Change that session+0.41%
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