During Meta's third-quarter earnings call, Mark Zuckerberg said its app family reaches 3.64 billion daily users and Threads has surpassed X in monthly active users. He said more than 10 million people in the U.S. and Canada set up personal AI agents with Muse in about six weeks, with roughly 25% using it daily, and that shopping is its most popular use, with purchases averaging more than $200. Zuckerberg suggested Muse could eventually generate more revenue per user than Facebook and Instagram. Analyst Gene Munster, estimating around 10 million daily Muse users, warned the product is losing more money than any other product Meta has launched, while Futurum's Shay Boloor said it could create a new commerce business for Meta.
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METAartificial intelligenceearningsMark Zuckerberg
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Related tickers and likely impact
META
• NeutralMeta Platforms
Relevance: low
| Market | US stocks |
|---|---|
| Sector | Communication Services |
| Industry | Interactive Media & Services |
| Market cap | $1.9T |
| Close on 10/21/2026 | 698.43 |
| Change that session | +0.60% |
Impact is scored by AI from the headline and may be wrong. It is not investment advice.
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