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Young Americans Lead Credit Card Spending Surge As Cost Of Living Squeezes Paychecks

Synchrony Financial reported that third-quarter credit card purchase volume rose 8% to $49.7 billion, with Gen Z and millennial customers posting the fastest growth, partly due to higher prices such as gasoline. A Federal Reserve survey found 47% of adults aged 18 to 29 received help from outside their household with expenses in 2025, and 49% of those under 30 lived with a parent, up 12 percentage points from 2019. Pressure intensified as consumer prices rose 3.7% year over year in September while inflation-adjusted average hourly earnings fell 0.7%. Credit card balances among respondents struggling to get by rose 37%, or $2,530, between 2023 and 2025, versus a 1% ($59) increase among those living comfortably, and the average interest rate on accounts assessed interest reached 22.36% in August. Synchrony's loans at least 30 days past due fell to 4.34% from 4.39% a year earlier, while outstanding loans rose 3% to $103.3 billion.

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