In an interview with WIRED's Steven Levy, Apple CEO John Ternus defended the company's AI strategy against criticism that it has fallen behind rivals, saying 'I really like where we're at' despite differing views on its progress. He said Apple will absolutely use AI in its new products but does not want to 'ship AI for AI's sake'; his test is whether people love what Apple built, and whether they need to think about if AI was involved at all. Asked whether AI agents could make apps unnecessary, Ternus said that 'could make life really easy' but that building products is 'a deeply human and personal thing'. Apple has often been described as behind on AI over the past couple of years, including delaying a more powerful version of Siri, and its market capitalization is about $5.03 trillion.
Summary written by Upside AI from the original article. Read the source for full details.
Original headline: Apple CEO John Ternus Says ‘I Really Like Where We're At’ in AI Race: Won't ‘Ship AI for AI's Sake’
Read the original on Yahoo Finance ↗
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AAPLartificial intelligencetech stocks
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Related tickers and likely impact
AAPL
▲ Likely positiveApple Inc.
Relevance: medium
| Market | US stocks |
|---|---|
| Sector | Information Technology |
| Industry | Technology Hardware, Storage & Peripherals |
| Market cap | $5.1T |
| Close on 10/30/2026 | 344.63 |
| Change that session | -1.23% |
Impact is scored by AI from the headline and may be wrong. It is not investment advice.
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