Apple has launched a new MacBook Pro, its first Mac with a touchscreen, which also brings back the glowing Apple logo on the back. The laptop uses the PROLED XDR display, Apple's OLED branding, and is lighter than the previous version, which weighed about 3.5 pounds. To support touch, Apple redesigned macOS so content is easier to manipulate and strengthened the hinge so the screen stays steady when touched. The 14-inch version starts at $2,899 and the 16-inch at $3,399, compared with $1,999 for the non-touchscreen model, which has a less powerful chip. Apple executives, including new CEO John Ternus, had previously dismissed touchscreen Macs mainly over ergonomic concerns about reaching across the keyboard.
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AAPL
▲ Likely positiveApple Inc.
Relevance: low
| Market | US stocks |
|---|---|
| Sector | Information Technology |
| Industry | Technology Hardware, Storage & Peripherals |
| Market cap | $5.1T |
| Close on 10/27/2026 | 347.08 |
| Change that session | +0.92% |
Impact is scored by AI from the headline and may be wrong. It is not investment advice.
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